More affordable personal license
As a developer playing with mobile development on the side I'd really like to be able to deploy to my devices to make sure my app works before trying to submit it to the market.
$400 is a hard pill to swallow when there is $0 revenue from the apps. Something $100 or less I'd be willing to pay for if it did everything but submit to the market.
Our new Starter Edition, which is available for free, allows developers to build small applications that can be deployed to devices and sold in app stores. It’s a great way to get started with Xamarin. We’ve also introduced a new Indie Edition that is available for only $299 per platform, per year.
For more details about the Starter Edition, please refer to our Xamarin 2.0 blog post: http://blog.xamarin.com/announcing-xamarin-2.0/
Adam Ralph commented
What I'd like to see is the ability to deploy to at least one device with the free license. Emulators are good but they lack the real experience of a device, i.e. having the screen in your hand, with all the real gestures available. I feel that I need to play around with some toy apps on a real device before deciding that at least one of them is worth investing $399 in.
Andrew Witte commented
Maybe this idea is just crazy, but you could create another licence type that lets people use MonoTouch, MonoDroid and X.Mac for free but Xamarin gets like 10-30% of the profits from app sales?!
Maybe you could do this by having people submit there apps under an Xamarin company and you just do the payouts minus your percentage. Then later if people want to submit apps under there own name they have to buy a paid licence type just like it is now. IDK might work in some form?
Seriously, the current price for is a bit too high for a solo developer. If like Greg says, some thing $100, I think you can increase 10x sales.
Greg Edwards commented
I agree. Considering your main competitors (VS, XCode, Eclipse) are all free, or have free versions, such a massive pricetag is hard to justify.